Benesch is pleased to announce its role as legal counsel to Palmetto in the successful acquisition of The Cool Down, the world’s most popular clean lifestyle platform. This landmark transaction marks the first time a clean energy company has acquired a clean lifestyle media platform, representing a significant step forward for both The Cool Down’s audience and the clean home energy industry.
The Cool Down, known for its editorial independence and trusted content, will continue to provide millions of readers with reliable information on clean living. Through this acquisition, The Cool Down’s audience will now have direct access to impactful, affordable clean home energy solutions via the Palmetto home energy marketplace.
“We are thrilled to have supported Palmetto in this innovative and industry-defining transaction,” said Benesch partner Andrew Glickman, who led the deal. “This not only positions Palmetto at the forefront of the clean energy and lifestyle movement but also demonstrates how strategic partnerships can drive meaningful change for consumers and the planet.”
The partnership brings together The Cool Down’s mission of “making it easy and rewarding to help yourself while helping the planet” with Palmetto’s vision of “leading the world toward a clean energy future.” By combining trusted consumer education with accessible energy solutions, the collaboration empowers readers to take meaningful action—whether upgrading to solar panels, heat pumps or home batteries—while maintaining the authentic content they value.
Benesch is proud to have supported Palmetto in this innovative transaction, which further solidifies Palmetto’s position as a leader in the home energy marketplace and advances the shared goal of making clean living easy, understandable, and actionable for all.
The Benesch team was led by Andrew Glickman and included: